Sponsored content and advertising policy

GuideToMalaga.com

Guide to Malaga is committed to providing helpful, accurate, and engaging information about Malaga, the Costa del Sol, and local businesses. From time to time, we collaborate with brands, organisations, and service providers through sponsored content and advertising.

This page outlines how those collaborations work.

1. Transparency & Disclosure

We believe in full transparency with our readers.

Any content that is created in collaboration with a brand, paid for by a third party, or includes compensated promotion will be clearly marked as:

• Sponsored Post
• Paid Partnership
• Advertisement

This disclosure will appear clearly within the article so readers understand the nature of the collaboration.

2. Editorial Standards

All sponsored content must meet the same quality standards as our editorial content.

We only accept sponsored material that:

• Is relevant to Malaga, the Costa del Sol, travel, lifestyle, or business in the region
• Provides genuine informational value to our readers
• Is accurate and not misleading
• Aligns with the tone and integrity of Guide to Malaga

We reserve the right to edit, adapt, or decline any submission to ensure it meets our standards.

Payment does not guarantee publication.

3. Link Policy

To maintain compliance with search engine guidelines and protect the integrity of our website:

• Paid links will be marked with the appropriate attributes (such as rel=”sponsored” or rel=”nofollow”).
• We do not offer paid “dofollow” links.
• Excessive, keyword-stuffed, or manipulative anchor text will not be accepted.
• We limit outbound links within sponsored content to ensure quality and relevance.

This policy ensures long-term stability and trust for both our readers and partners.

4. Content Control

While sponsors may provide initial drafts or topic suggestions:

• Final editorial control remains with Guide to Malaga.
• We may adjust tone, structure, headings, and formatting.
• We may add internal links to relevant Guide to Malaga content.
• We may remove promotional language that feels overly commercial.

Our priority is always reader value first.

5. No Guarantees

We do not guarantee:

• Search engine ranking improvements
• Traffic volumes
• Conversion rates
• Specific performance outcomes

Guide to Malaga is a content publication, not a link-selling platform.

6. Sponsored Content Categories

Sponsored posts may appear within relevant categories or within a clearly defined “Sponsored” section. Regardless of placement, they will always include clear disclosure.

We carefully manage the balance between editorial and sponsored content to maintain quality and trust.

7. Affiliate Links

Some articles may include affiliate links. If a reader clicks on an affiliate link and makes a purchase, Guide to Malaga may earn a small commission at no additional cost to the user.

Affiliate relationships do not influence our editorial integrity.

8. Contact & Partnerships

For advertising enquiries, sponsored collaborations, or partnership opportunities, please contact: joanna@guidetomalaga.com

We review each opportunity individually and respond accordingly.